Media Planning, Buying & Consulting
Reaching your audience can be extremely difficult, especially in a world where people consume media in countless ways. Traditional media, digital display & video advertising, social media advertising, etc. At Z Media, we use extensive media planning techniques to determine which media mix will be the most effective in reaching your audience.
We help you reach the right audience through targeted advertising strategies that are tailored to your business and marketing goals. We can help with overall brand awareness, driving leads, driving traffic to your website, or driving engagement to your social channels.
Display, video, native. We utilize real-time bidding to reach your target audience efficiently and cost-effectively based on demographic, behavioral, interest, and geographic targeting.
As cord-cutting and streaming audio continue to grow, audiences are consuming video and audio in new ways. Utilizing video services like YouTube, Hulu, or Peacock and audio services like Pandora or Spotify can be essential in any media mix. Targeting by interests or demographics can by effective in reaching your target audience.
Our Social Media experts help develop display and video campaigns based on demographic, behavioral, interest, and geographic targeting. Whether your audiences lives on Facebook, Twitter, TikTok, Instagram, or LinkedIn we will find them to reach a large audience, drive engagement, or drive traffic to your website.
Our SEM (Search Engine Marketing) experts help you improve your online visibility and drive targeted traffic to your website through proven search engine optimization and marketing strategies.
Traditional advertising is not dead. Print, TV, Radio, and Outdoor are still great ways to reach a target audience if used correctly.
Direct mail and emails are great ways to reach both broad and niche audiences with promotions or offers. With our partners, we determine qualified audiences who want to receive your information.
Hiring a great staff is always essentials but finding the right people can be difficult. Our creative writers curate job posts that are optimized to find the right talent for your open positions. Z Media utilizes the latest in talent acquisition to find you both active and passive job seekers with the right skills and traits for your business.
Z Media Services works with talented freelancers and creative advertising agencies that can help with design, video, copywriting, social, SEO, among other services. We will match you up with creative services to best fit your needs.
We work with you to develop a comprehensive brand strategy that aligns with your business goals and resonates with your target audience.
With over 50 years combined experience in the advertising industry, we've seen all the trends and can see where the industry is going.
Z Media designs custom, effective and cost-efficient media plans and campaigns based on specific marketing goals and budgets.
Our pricing is very competitive and flexible. Please reach out for a quote.
We love helping business owners by creating individualized advertising plans that will help them reach their goals. Contact us today to see what we can do for you.
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